Tuesday, January 28, 2020

Light Pollution In Hong Kong Environmental Sciences Essay

Light Pollution In Hong Kong Environmental Sciences Essay Hong Kong is well-known as the Pearl of the Orient because of its bright lights of skyline at night. It is generally acknowledged by business parties that the brighter the lights in the city, the more business opportunities they will grab. (Lau, 2012) Nevertheless, behind this glamorous metropolitan city, the overuse of outdoor lighting facilities sacrifices Hong Kongs valuable natural resources and citizens good living environment. Light pollution caused by it has been increasing rapidly and is an environmental problem, which also has similar adverse impacts as other pollution such as air, noise, plagued Hong Kong in this decade. Thus, the Government has taken a pragmatic approach to tackle the problem with an issue of Guidelines on Industry Best Practices for External Lighting Installations at the beginning of this year. (Environment Bureau, et al., 2012) However, it is deemed to be far less than enough to ease serious light pollution in this flourishing city. The purpose of this paper is twofold: (1) to discuss how light pollution affect the environment and residents; and (2) to analyze relation between light pollution problem and different aspect which include public awareness, business and law. Background of Light Pollution Light pollution, also known as photopollution or luminous pollution, is the alteration of natural light levels in the outdoor environment owing to artificial light sources. The increase in night sky brightness due to light pollution diminishes the view of stars and planets. (Cinzano, et al., 2000) Generally, outdoor lights initially are designed for illuminating a specific area on the ground or wall, but in reality, some light spill out to a much larger area. (Pun So, 2009) Some lighting facilities even direct upward and this cause a much more serious light pollution. In Hong Kong, according to the data collected by the Department of Physics at The University of Hong Kong since 2003, the urban night sky is on average 100 times brighter than the darkest rural sites. (Pun So, 2009) This indicates that high population and lighting densities can aggravate light pollution problem. Excessive use of strong spotlights for illuminating advertising billboards and huge neon signs on commercial building are the main factors of light pollution problem in Hong Kong. Other pollution sources include street lamps with poor design of lampshades and pointing direction and other artificial lighting with little regard to fixture shielding. To narrow the scope of light pollution source discussed in this paper, it will mainly focus at lighting facilities for commercial use. Adverse Impact of Light Pollution Light Pollution has adverse effect on natural environment and human beings, such as energy wastage disruption to ecosystem and health problems. (Cheung, 2010) Excessive use of lights leads to a wastage of energy. Some neon signs and lights for illuminating advertising billboards switch on even at midnight when there are only a few people on the street who may have a chance to look at the advertisements. This energy wastage may aggravate air pollution as well as global warning problem because Hong Kongs electricity is generated using coal and natural gas. (HK Electric, 2011) The generation of electricity emits carbon dioxide and other air pollutants. Carbon dioxide is a greenhouse gas. Its increase in atmosphere causes an increase of the temperature world-wide. (Narisada Schreuder, 2004) The excessive use of lighting facilities for commercial use is not essential in our lives and this not only leads to light pollution but also other pollution problem such as global warming and exhaustion of non-renewable resources. As for ecosystem, being an important stop-over point of the East Asia-Australasian Flyway for migratory birds, Hong Kongs excessive outdoor lightings may affect migratory as well as non-migratory birds. It may disorient physiological cycles and the movement of animals. (Travis Catherine, 2004) The breeding patterns of nocturnal animals and insect populations and management of metabolism, development and life programmes of plants are also affected adversely. (Deda, et al., 2007) Human beings may also be the victim of light pollution mainly because their living environment is brighter due to the strong light pollution source such as neon sign. A brighter night area will make them difficult to have a satisfactory sleeping at night. Sleep disruption may cause irritability, tiredness and nervousness in the following day. (Wu Wong, 2012) Their immunity to disease may also decrease and in turn lead to a longer-term health risks. (The Campaign for Dark Skies, 2009) Disruption of sleeping is the most concerned adverse impact by the public since it is the most apparent effect observed in their lives. Light Pollution and Public Awareness Light pollution problem is complicated by public ignorance. In the past, the general public was oblivious to the damage being done and did not value what was destroyed by light pollution. (Berry, 1976) Fortunately, the increasing evidence of adverse effects mentioned above make people start to pay more attention on this issue, but still it is not the most concerned pollution problem in Hong Kong. When local residents were asked about which environmental issues they are most concerned in 2008, more than a half answered drinking water pollution, air pollution, and global warning. (DeGolyer, 2008) Light pollution even did not appear in the choice of answers. This may be because light pollution problem only start to get high publicity in this decade while the public has been educated about other pollution problem for a long time. Public awareness with intrinsic knowledge has played an important role in solving environmental problem. (Bickerstaff Walker, 2001) Take air pollution as an ex ample, the community at large is aware of this problem. The Government, environmental groups, individuals who are environmentalism and other stakeholders have taken a lot of actions to tackle the problem such as implementing mitigation measures, raising public awareness on this issue and trying their little effort to take practical action. Therefore, public awareness contributes to the ease of pollution even though the pollution level has not met an acceptable level yet. It may be pleasing to note that the public awareness of light pollution problem seems to be arising but this may be because more light pollution sources which are mainly from commercial parties exists in urban area. There is a growing number of people lodging complaints about light pollution to the authorities. According to the statistic provided by the Secretary for the Environment, Mr. Edward Yau at the Legislative Council in 2010, complaints about light pollution had increased from 103 in 2007 to 389 in 2009. (Hong Kongs Information Services Department, 2010) This indicates that more light pollution exists in Hong Kong and thus more people are concerned about this pollution problem because it directly affects their living quality to some extent. This increase of public awareness has helped to ease light pollution in Hong Kong. There are more people to urge the Government to have more pragmatic measures in addressing the problem. When complaints are received from abutting residents , some commercial building owners such as The One shopping complex in Tsim Sha Tsui are also willing to reduce the brightness of their lighting facilities. (Cheung, 2011) However, the level of public awareness on light pollution in Hong Kong is far less than enough for a success in solving this problem. Education and publicity measures could be used to increase it so that it can motivate the community to tackle light pollution problem with more effort. Light Pollution and Business Hong Kongs economy relies on commercial and tourism industry heavily. These two industries correlate closely with the increasingly serious light pollution problem. Commercial sector relies on lighting to attract business. So, use of lighting facilities is understandable. However, overuse and over-brightness of their lighting facilities are the main factor of light pollution and should be reduced. Business parties generally pay little attention on light pollution caused by them, even though they emphasize corporate social responsibility. Some of them think that switching off the lights required by the public will eliminate Hong Kongs economic activities at night and deprive local residents of a late dinner break. If residents nearby are not satisfied with their bright lights, they can choose to live in a dimmer district. (Cheung, 2011) So, most of them do not take any practical action to alleviate light pollution problem caused by them. Another problem is due to Hong Kongs famous skyline at night which entices tourists. A majority of tourists visit Hong Kong mainly due to its reputation on neon lights. They look forward to enjoy a spectacular night view in Victoria Harbour with many neon signs on skyscrapers on two sides of the harbour. Since Hong Kongs economy is reliant on tourism, the Government introduced A Symphony of Lights which combines interactive lights of building around Victoria Harbour in 2004 to boost tourism industry. (Tourism Commission, 2005) So, business parties may think that light pollution is only a small side-effect of flourishing tourism industry and fast economic development. These lights and huge neon signs are part of Hong Kongs culture and are often used by commercial sector and even the Government as a tool for attracting tourists and local customers to buy their product and thus stimulate economy. However, in an opinion survey conducted in 2010, people who visited areas of intensive external lighting, including tourists, customers, have a higher proportion considering external lighting signs bright or too bright than shop owners, building owners and property management. (Policy 21 Limited, 2010) So, this indicates that business parties do not need to use such high level of brightness of lighting signs so to attract local and foreign customers. They can adjust the brightness to an acceptable level so that people nearby will not be adversely affected by them while they could still use lighting signs to attract customers. Light Pollution and the Law In Hong Kong, there is no specific ordinance with regard to light pollution. (Legislative Council, 2011) Even the public and green groups have urged the Government to introduce law to combat light pollution, which is similar to what they did to solve other pollution problems, the Government only issued a guideline, namely Guidelines on Industry Best Practices for External Lighting Installations, in January 2012. Different from an ordinance, the voluntary guideline only suggests the Government departments and private sector to have a better external lighting installations. (Environment Bureau, et al., 2012) It is deemed to be toothless to alleviate this increasingly severe environmental problem as no one could enforce business partes. (Cheung, 2011) One of the agruments for no legislation in Hong Kong is that some Asian countries which have similar economies to Hong Kong do not adopt any mandatory regulation over external lighting. (Legislative Council, 2011) However, the urban planning of Hong Kong and these countries should also be considered. Hong Kong has a relatively poor urban planning in the past because of rare land available for development, so residential and commercial buildings were always buit next to each other in urban area, such as Mong Kok and Tsim Sha Tsui; while for other Asian countries, their business area has a clear speration from residential area. Thus, they do not need to use legislation on external lighting of commercial building to solve light pollution problem. In fact, there are many countries, such as Britiain and the United States with mandatory action in regulation of external light. (Legislative Council, 2011) Hong Kong Legislative Council should consider the citys special culture and take partia l approach in mandatory regulation, such as only restricting the applicability of regularoty framework to new lighting installation. In addition, the light from huge neon signs and flashing lights on the top of commercial buildings can even bleed into residential flats nearby with double curtains on windows. This problem cannot be solved only by the residents. Even though they compain to relative authorities, the officials cannot reduce the brightness of the pollution source due to lack of ordinance. So, one of the reugulation may empower the officials to enforce commercial buildings to mitigate their light pollution source to an acceptable level after a complaint about their lighting facilities is lodged. As a result, the citys culture City of the Night will not be altered a lot after the introduction of law regarding external lighting. A mandatory approach to solve light pollution problem should be much better than a voluntary guideline. Conclusion Light pollution has been a widely-discussed topic in Hong Kong in this decade. There has been a call to the Government for working in full swing to map out strategies to solve this environmental problem effectively. A series of short to long term measures, including education, publicity and law enforcement should be implemented. Apart from the Government, all sectors families, communities and public and private organizations at every level must also recognize their roles in alleviating light pollution problem in Hong Kong. In fact, the environment is a public resource that requires collaborative efforts of the whole community to conserve. It would be pleasing to note that everyone is enthusiastic in solving this problem and in the near future, we will create for ourselves and our further generation a better and light-pollution-free city in which to live and work.

Monday, January 20, 2020

Jewish Ghettos Essay -- essays research papers

Jewish ghettos: The basic history of the formation of the Jewish ghettos, including the everyday life and economic hardships faced by the communities.   Ã‚  Ã‚  Ã‚  Ã‚  By definition, a ghetto is an area, usually characterized by poverty and poor living conditions, which houses many people of a similar religion, race or nationality. They served to confine these groups of people and isolate them from the rest of the community because of political or social differences. However, the Jewish ghettos established throughout Europe were more than just a way for the Germans to isolate the Jewish community. They were the first step in making Hitler’s final solution possible. The ghettos were the means of organizing all of the Jews together and preparing them to be shipped to concentration camps. However, these ghettos soon evolved into political, religious and social entities that served the community and began to resemble a form of self-ruling government. Furthermore, many of these ghettos were different from one another because of different internal structures of the Jewish community or the diversity of the personalities of the l eaders of the council in the Jewish community. However, the ghettos must be analyzed as if they are all â€Å"one history.†(Holocaust) In fact, many of the communities were the same with regards to Jewish perceptions and reactions concerning life and the difficulties being faced by each community in its occupied territory. This research paper discusses the common everyday trials and tribulations faced by all the ghettos and looks at the ghettos from a political and socio-economic point of view. (Holocaust)   Ã‚  Ã‚  Ã‚  Ã‚  First, it is important to understand the history behind the ghettos and discuss their centralization in Poland. Hitler incorporated the western part of Poland into Germany according to race doctrine. He intended that Poles were to become the slaves of Germany and that the two million Jews therein were to be concentrated in ghettos in Poland's larger cities. Later this would simplify transport to the death camps. Nazi occupation authorities officially told the story that Jews were natural carriers of all types of diseases, especially typhus, and that it was necessary to isolate Jews from the Polish community. Jewish neighborhoods thus were transformed into prisons. The five major ghettos were located... ... not go far enough to commit acts of terrorism simply because of Faith. Jihad, or holy war, is the sole emotion, not act, which strengthens the will to perform horrible crimes on humanity. Simply saying that a faith-based idea can go as far as the perpetrator is willing.   Ã‚  Ã‚  Ã‚  Ã‚  In conclusion, we have studied the history and present events surrounding the Holocaust. We have studied the ideology and the reasons behind both the Jewish and the German involvement. In the end, I found that I still feel the same way about the Holocaust that I did before taking this class. I think that it takes a certain kind of person to commit those murderous acts and the idea of â€Å"just following orders† is ridiculous because it assumes that free will is no longer considered strong enough to prevent the ordered killing of millions of people. The important aspects of today’s society in relation to the existence of God in our lives are disturbed by the lack of faith in God for not being around when his people are suffering the most. How can these acts, like the Holocaust and the genocidal feud in Rwanda, be analyzed without accepting the absence of God in relation to these events?

Saturday, January 11, 2020

Natureview

These new manufacturers must pay a $10,slotting fee channel also requires each manufacture to contribute funds a minimum of every 3 months for cooperative weekly trade promotions that average $8,000 nationally per ad, per retailer chain. This fee is in addition to any advertising expenditures that the manufacture may have. If the manufacture product continuously does not make a profit for the retailers, it can be pulled from the channel. The Manufacture would then have to repay the slotting fee when applying for re-entry. Because of the multiple fees and uncertainty, this channel provides the most risk for smaller manufacture but also provides a high level of potential.Nature Stores Channel Unlike the supermarket chain, the nature store channel is friendly to small manufactures whose funds are lacking. The only one-time SKU fee for new manufactures in this channel is a allocation of one complementary case of product for every new SKU in the first year. This would usually equate to be ing less than the supermarket channel slotting fee. Along with this fee, manufactures will often use sales brokers to attract retailers. These brokers charge about 4% of manufacture sales in the yogurt category. In this channels distribution, there are 5 steps a product goes through. First the product is manufactured by the manufacture and then is sold to natural foods wholesalers.Then it is sold to distributors who do bulk breaking and then sell and deliver to the retailers who sell to the final consumer. Generally in this channel, prices are usually higher since the niche target consumers are less price sensitive. An z and a jazz cup of yogurt go for $0. 8 and $3. 19, while a z cumulating can sell for $3. 35. Even though this channel is small and generally more expensive it is growing 7 times faster than the supermarket and offers continued potential for small manufactures such as Nature view. Strength On huge strength for Interview Farms is their products shelf life. Because Inat tentiveness organic, natural ingredients with now growth hormones, their yogurt stays fresh up to 50 days.This is huge considering that the completion's product only stays fresh for 30 days. This means there will be less product loss and thus the cost f goods sold will be lower. Interview also has a strong reputation based on quality, taste and natural ingredients. This will help Interview when introducing any new product consumers will be more willing to try it. This reputation is one of the reasons why Interview has strong relationships with nature store retailers. This relationship entitles Interview to be able to work with the retailers to try and sell the product more efficiently and thus increase profit and most likely sales. Weakness Interview is a small manufacture.It has limited funds to which it can use to emigrating decisions. Thus, marketers for Interview must take this in mind when creating strategic marketing plan. Also because Interview is small, their revenues are ge nerally low. This affects Interviews abilities to attain valuation amongst venture capital firms. Noteworthiness of Interview is that their current strategy is not very flexible. It is based for denature store channel. Thus if Interview decides to expand to the supermarket channel, they williwaw to revise their entire marketing strategy. Opportunity The organic food market is expected to grow tremendously over the next few years due congressing consumer interest.This will create new opportunities for product line extensions rooter new product launches. The rise to organic foods is also why Interview an opportunity to disadvantage of this and expand their product offering and thus revenues. Threats Competition is by far Interviews biggest threat. Companies such as Horizon Organic and Brown Cow in the nature store channel are competing directly with Interview to gain a strangle hold in the organic yogurt industry. There is also competition from national brands such as Daemon and Haplo id who are rumored to be launching their own organic yogurt. Another huge threat is the possibility of nature store channel retailers increasing the demand on logistics and technology criteria.If these retailers begin demanding the use of scanning devices and automated inventory tracking systems, Interview will be hard-pressed to find the funds necessary to facilitate those demands. Financial Analyses Interviews revenues are not that bad since they do hove 24%market share to lead their competitors. However the advertising and sales expenses seem to be a little when compared to the gross profit. This is the main reason why the final net income is Just 2%of revenue. If Interview wants to gain more profits they will have to find ways to reduce expenses or increase revenue, which is the logical option since Interview wants to increase revenues to $20 million by the end of 2001. Organizational Objectives 2001 fiscal year This objective is largely due to necessity.Interview farms must be able to meet this objective if they can attain validation for venture capital firms to invest and infuse them with funds that can be used toward strategic investments. If this objective was not met Interview would have no choice but to consider being part of an acquisition. Alternatives/Options regions Option 1 is that Interview expands into the supermarket channel with 6 SKU of theist product size. This expansion will cover the west and the northeast regions. Expansion in to the west region will include the top 9 retail chains, while the northeast region will include the topple retail chains. This will equate to 20 total retail chains.The main reason why the z product was chosen for this option is because it represents a large part of the target group. The z size is the most popular and thus offers the best potential. In fact this whole option offers great potential. Expected sales are at $25. 9 million from this option alone. By choosing this option Interview will be able to gain a first move advantage on their organic yogurt competitors. Getting your foot first in the door means you will have a heads up on the market by the time the competition arrives. This is crucial for success. This option is expected to get the most unit sales out of all the options. It is expected to get 35 million units sold to receive revenue of $25. 9 million.When that is added with Interviews current revenue of $million, it will equate to $38. 9 million, well over the $million objective. Advantages Sigh potential for increased revenue Consumers in EN and W region rearmost likely to purchase organic Expected 1. 5% market share after 1st year (35 million unit sales) Disadvantages Sigh risk will increase by for sales staff,$120,OHO formatting staff Direct competition with national brands (Daemon, Haploid) This option seems to give the most potential. However it also has a lot of risks and cost associated with it. The only way this would be a liable investment would be if some of the risks were abolished. Otherwise this option seems to be too expensive and risky to pursue.Option 2: Expand into the supermarket channel with 4 SKU of jazz yogurt in all regions Like option 1, option 2 also has Interview expand their product into the supermarket channel. However unlike option 1, option 2 has Interview expand with 4 SKU of not z but the jazz of yogurt. The reasoning behind this is that there will be less competition in the category's and that the profit margin for jazz option is 63% versus 51% for the z. It is expected that a sales volume of 5. 5 million units will be sold in the first year. This will bring revenues from this opt ion alone to $14. 85 lion. When added with Interviews current revenue of $million, it will equate to $27. 85 million, well over the $20 million objective.This option will expand into all for regions, with a total of 64 retail chains. The SKU slotting fee is extremely high at $2. 56 million, but on average the trade promotion will be lower sin ce the jazz size will only be promoted twice a year, rather than the normal four times a year. Advantages Fewer competition Lower on average trade promotion expense Cougher profit margin for jazz versus Expected 1st year sales of 5. 5 million units Disadvantages None users may not want to purchase large jazz quantity of product Every difficult to achieve full national distribution within one year This option seems to be taking a differentiation approach.If this option is chosen by Interview, they would be one of only a few companies to offer the jazz size of organic yogurt in the supermarket chain. That fact that there is not many competitors is a huge advantage. However this option is also very risky and has many unknown such as whether it is plausible to distribute nationally within one year. For this option to be acceptable the risk and unknowns must be dealt with. Option 3: Introduce 2 SKU of children multi pack into natural foods channel In this option, Interview will not expan d into the supermarket channel. Instead Interview will introduce a new line of products for children in the nature foods channel.They will introduce 2 SKU off's multicasts. The multipart market was identified earlier in this analyses because of its annual growth rate of 12. 5%. Even thought multicasts are only 9% of total organic yogurt sales, the tremendous growth rate give this market a huge amount of potential without much risk. This is a huge reason why this option is valuable. Another reasons s that cost will be done since SKU slotting fees will no longer be changed. There will be a required allocation of one complementary case of product for every new SKU in the first year. This would usually equate to being less than the supermarket channel slotting fee. This option will also require a broker fee of 4%.Total revenues with this option will be about 6 million with 1. 8 million units sold at a price $3. 35 per unit. take advantage of current relationships within nature foods cha nnel Low risk factors Interview positioned nicely for option Low cost take advantage of growing natural foods channel Low expected revenue Requires R;D to develop product This option is by far the most conservative of the three. It presents the least amount of risk because the basis of this option is to stick with what is known. Interview knows the natural foods channel. They know the distributors, retailers, consumers and anyone in between. There are very few unknown variables.However because there is so few risk involved, reward is also few. The revenues from this options is the lowest of the three options. Combined with the current$13 million revenue, it equates to Just over $19 million. This is under the objective of $million. This must e taken in consideration when choosing the recommendation. Recommendation After careful review and thorough analyses of the problem, situation and available options, It is recommended that Interview Farms chooses the third option. The reason why this option was chosen was because it offered very few risk and had a vide variety of known variables. It also took advantage of the growing nature food channel and the multipart market segment.This option also did not require an entire marketing strategy change. It used the same distributors, retailers and consumers. However, because this option ends up being $1 million short of the objective, it is highly encouraged that Interview Farms invest more funds in marketing the launch of children's multipart. Interview must ensure that they can increase the expected revenues by $1 million or more in order to meet or beat the objective of $20 million. Perhaps a more intensive concentrated promotion plan would yield $1 million or more in extra revenue. If this option is followed with the suggested revisions, it has the potential to increase Interviews success tremendously.

Friday, January 3, 2020

Kotters Model For Change Management - 1449 Words

Kotter’s Model for Change Management The National Learning Consortium suggests using Kotter’s Change Management Model as a foundation for Change Management in EHR Implementation. In the stages of the model, some key milestones were missed during the first two attempts at implementation at Luke’s House Clinic with Phase 1, such as lack of distinct urgency, poor buy-in , no guiding coalition, incomplete vision, and mixed goals. To implement Practice Fusion effectively in the future, the Kotter Model might be more effective. In any institution or facility, the method and approach in which changes are implemented plays a huge role in how the changes take hold and have a lasting effect within the organization. This is more specifically known as change management. With the use of a structured and organized approach to keep momentum to achieving the outlined goal. John P. Kotter developed a model for change management which is still used today. Kotter outlines eight key steps which that help guide a process change from its inception, its completion, and its lasting effect. They are summarized as follows: 1. Establishing a sense of urgency 2. Forming a powerful guiding coalition 3. Creating a vision 4. Communicating the vision 5. Empowering others to act on the vision 6. Planning for and creating short-term wins 7. Consolidating and producing still more change 8. Institutionalizing new approaches With the use of this model, Kotter the bestShow MoreRelatedResistance to Change Can Be Successfully Overcome by Systematically Following John Kotter’s 8 Step Model of Change Management!2141 Words   |  9 PagesResistance to change can be successfully overcome by systematically following John Kotter’s 8 step model of change management! 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